My morning routine when I get to work is always the same: Check email, check bank account balance, check web site statistics. All three are generally stable and ho-hum. Even my web site statistics have remained same-old-same-old for a long time, with no spikes caused by a virulent trend of search engine traffic.
Until today. This morning there was a huge uptick in traffic from Yahoo. In fact, at 8am, there were 1000s of hits since midnight last night. Huh. That’s weird. What happened last night? Did my ode to beet greens strike a chord among night-owl health fanatics? Have my reviews of perfume samples finally won me fame in China? Did one of my cute kitty photos make Reddit?
Nope, turns out my newfound popularity was coming from… the Red Sox’s World Series victory. Kind of funny, since the only reason I’m celebrating the Red Sox today is because they put a swift end to the foot-dragging baseball season in a city far, far away. Go Sox! Go away!
A page of my pictures from the 2004 World Series Rolling Rally (here) is the top-ranked page in Yahoo for search queries of “red sox parade” in lower-case letters. It’s beating out freaking boston.com in the results ranking (see screenshot below).
As of 4pm Monday, the 2004 Rolling Rally page on my web site received over 4300 hits, because not only is it Yahoo’s number one choice for “red sox parade,” but it’s also pretty high ranked for “red sox peraide,” “red soz parade,” “red sox prade,” and “blow up doll.”
